The Outdoor Industry with Debbie Read
KEY TAKEAWAYS
The journey towards climate neutrality and net zero in the outdoor industry involves challenges in terminology, calculation, and verification of emissions.
Consumer engagement and communication play a crucial role in simplifying sustainability concepts and engaging the industry's passionate and educated consumer base.
The industry is focused on reduction targets, offset projects, and the development of new sustainable materials and technologies to address end-of-life product solutions.
Accountability and shared behavioral change are essential for addressing sustainability challenges in the outdoor industry.
CHAPTERS
00:00 Journey Towards Climate Neutrality and Net Zero
03:16 Challenges and Solutions in Sustainability
06:04 Consumer Engagement and Communication in Sustainability
16:04 Technology and Innovation for End-of-Life Solutions